Nieuwe salesmanager, oude problemen: heb jij grip op je commerciële organisatie?
Reading time: 2 minutesJe stelt een nieuwe salesmanager aan om groei te versnellen. Maar al snel volgt een ongemakkelijke conclusie: de pipeline is nauwelijks te onderbouwen, klantinformatie is
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Als klantdata vooral in hoofden zit, heb je een bedrijfsrisico
Reading time: 2 minutesGoede accountmanagers kennen hun klanten. Ze weten wie ze moeten bellen, welke afspraken er zijn gemaakt en waar gevoeligheden liggen. Die persoonlijke kennis is waardevol. Het wordt pas een risico wanneer ze die data niet vastleggen.

Het beste CRM-systeem draait niet om de software
Reading time: 3 minutesEen nieuw CRM-pakket lijkt soms dé oplossing voor versnipperde klantinformatie en weinig commerciële grip. Toch ontstaat succes niet door software alleen. De echte vraag is: wordt het systeem goed ingericht, gedragen én gebruikt? Het beste CRM-systeem voor jouw proces staat of valt met de implementatie- en adoptiepartner.

Watch the Keynote Again: Why 70% of CRM Projects Go Wrong Before Implementation Even Begins
Reading time: 2 minutesOur online keynote on CRM implementations attracted a lot of viewers. And for good reason. Because the question of how to make a CRM project a success is a concern for many organizations. Perhaps you were there. Perhaps it was on your schedule, but something came up. No problem: you can now watch the keynote back.

Bluecore Summer Outing: Enjoying Le Petit De Heer Kocken in Vught
Reading time: 2 minutesEvery year, Bluecore organizes a summer outing with the entire team just before the holidays. This year, due to the extreme heat, we opted for a relaxed, cool day. We spent our Bluecore summer outing at Le Petit De Heer Kocken in Vught.

What is the best CRM for wholesale?
Reading time: 3 minutesThe wholesale sector is growing again, but the market is by no means relaxed. Margins are under pressure, customers expect more digital service, and price increases remain a theme. Precisely then, you need control over customer data, commercial opportunities, and processes. Which CRM solution helps wholesalers to practically organize that overview?

Visiting Rijk Zwaan with Aurea CRM
Reading time: 2 minutesSometimes technology, collaboration, and a passion for innovation come together in a special way. That was the case during the visit of Aurea's Portfolio Director, Sebastian, who started his European tour of suppliers, partners, and customers from El Salvador, and we had the honor of being the first European partner on his agenda.

Retail under pressure? This CRM solution helps
Reading time: 2 minutesFewer store square meters. Smaller teams. Sharper margins. For many retail companies, shrinking or reorganizing is no longer a choice, but a necessity. Precisely then, you want maximum control over your customers, your inventory, and your return on investment. What role does CRM play in this?

Bluedesk CRM becomes Bluecore: what is changing (and what remains the same)?
Reading time: 3 minutesAfter twenty years, Bluedesk CRM gets a new name: Bluecore. But rest assured: you'll keep the same people, the same way of working together, and the same focus on process-driven CRM. What is changing is that our name now better fits the role we've been fulfilling for a longer time.

“Seamlessly integrate with business processes”: Bluedesk CRM is Benelux partner SpiceCRM
Reading time: 2 minutesBluedesk CRM announces that the company has officially become a partner of SpiceCRM, an internationally recognized

Michiel Vink: “Without a modern CRM, the factory grinds to a halt”
Reading time: 3 minutesMichel's grandfather, Wout van den Boom, was in the resistance during World War II. Carola,

Bluescan: the first step towards more customer-centric work
Reading time: 2 minutesGood preparation is half the battle. Before we embark on a CRM implementation project, we learn your

CRM + Microsoft Teams + SharePoint = Collaboration squared
Reading time: 2 minutesEspecially in the SME sector, the CRM solution is the backbone of many companies. But remarkably

Cybersecurity in the manufacturing industry: how to protect your CRM data
Reading time: 2 minutesThe digitalization of the manufacturing industry offers enormous opportunities, but also brings new risks

Blueprint for growth: because a bank is not a pair of glasses
Reading time: 2 minutesYour production company doesn't just need a CRM... Because if you're making a bank, you have

3 Trends in the Manufacturing Industry: From AI to Labor Shortages
Reading time: 2 minutesThe major changes in society and the economy are also not bypassing the manufacturing industry. This leads
