Aurea CRM versus andere CRM‑systemen
Reading time: 3 minutesHet CRM‑landschap is breed en er zijn talloze systemen op de markt. Wanneer je overweegt te investeren in een nieuw systeem, wil je weten hoe de opties zich tot elkaar verhouden. Hieronder zetten we de voordelen van Aurea CRM tegenover andere oplossingen en laten we zien hoe je tot de juiste keuze komt. Flexibiliteit en innovatie […]
Implementing Aurea CRM: Our Step-by-Step Approach
Reading time: 3 minutesEen geslaagde CRM‑implementatie draait niet alleen om technologie – het is een verandertraject dat mensen, processen en systemen verbindt. Om die reden hanteert Bluedesk een vaste aanpak voor elke Aurea‑implementatie. Met de Blueprint voor Groei zorgen we voor een solide basis en stellen we een route op maat samen. Waarom een grondige start? Voor je […]
Why choose Aurea CRM?
Reading time: 4 minutesFor many organizations, the success of customer relationship management stands or falls with the CRM system. You want one central place for all customer information, but also the flexibility to customize processes and data to your needs. Aurea CRM has been around since 1988 and combines an integrated solution with innovative technology. Bluedesk is a Gold Partner of Aurea and is responsible on behalf of Aurea […]
SpiceCRM - a flexible all-rounder
Reading time: 2 minutesSpiceCRM is a powerful, flexible solution that adapts to various sectors. Bluedesk CRM is an official Benelux partner and provides custom implementations. The system combines a user-friendly UI with fast search capabilities and integrations. Why SpiceCRM is unique Unlike many mainstream systems, SpiceCRM is completely open source, giving companies full control over the code and customizations. Bluedesk CRM combines this flexibility [...]
CRM for retail
Reading time: 2 minutesRetailers work with large volumes of customers and products. They need a system that enables personalized service and supports logistical processes. Keune uses CRM to plan routes for representatives and display information before they enter a salon. Orders are entered on the go, and thanks to the integration with back-office systems, the salon often has the products the […]
CRM for the manufacturing industry
Reading time: 2 minutesFor manufacturing companies, CRM is not just a sales tool but a platform that supports the entire chain. A tight sales pipeline is essential because customer loyalty is not a given. Why CRM is important for manufacturing companies The manufacturing industry operates in a complex chain of suppliers and distributors. Customers expect customization, fast delivery times, and perfect service. Without a central system, information gets lost between spreadsheets, […]
CRM Partner – Long-Term Partnership
Reading time: 2 minutesBluedesk CRM positions itself as a boutique partner that builds long-term relationships. Director Michiel Vink emphasizes that some clients have been working together since 2004. The focus is on manufacturing companies that want to work in a structured manner and gain insight into customer data. Why a partner and not a supplier? Many companies start enthusiastically with a CRM system but are left out in the cold after implementation: the supplier [...]
CRM Implementation – Why a Good Start is Essential
Reading time: 4 minutesCRM‑implementatie – waarom een goede start onmisbaar is Een CRM‑implementatie is veel meer dan software installeren; het is de start van een organisatiebrede verandering. Uit de case van Sociaal Werk Nederland blijkt dat gebruiksvriendelijkheid en nauwe samenwerking met de leverancier essentieel zijn. Toen Bluedesk CRM de interface van Aurea CRM onder de loep nam, resulteerde dit in een overzichtelijker systeem en […]
The biggest (data) challenges within the manufacturing industry: here are possible solutions!
Reading time: 2 minutesTraditioneel gezien is de maakindustrie vooral gericht op het leveren van betrouwbare producten voor scherpe prijzen. Wil je echter groeien? Dan loop je waarschijnlijk tegen deze uitdagingen aan: de versnippering van informatie, medewerkers werken langs elkaar heen én je hebt geen 360 graden klantbeeld. Hoe kan je dit tij keren? In deze blog lichten we […]
CRM for SMEs: Grow Your Business
Reading time: 2 minutesAs an SME, you're busy enough. There are all sorts of fires to put out, and you want to achieve short-term goals. So, there's little time to set and manage long-term goals. To create time and space for the long term, CRM systems have been developed that seamlessly meet the wishes [...]